I’m Carly Tway. An Entrepreneur, Ritualist, Guide, and Spiritual Practitioner. My work is about assisting people through life’s thresholds with clarity, intention, and sacred structure. I help women and seekers navigate transitions, rebirth into new versions of themselves, and come into alignment with who they are becoming.

Are you standing at the precipice of a catalyst moment, where everything you know is about to transform… and where everything you desire is waiting on the other side?

A catalyst moment is when your entire life shifts, your identity transforms, and what you thought you knew no longer aligns with reality. This could be a divorce, a breakup, losing a job, becoming a new mother, relocating, or watching your lifelong dreams unravel. These are the times when life unravels before your eyes. These moments feel like broken dreams, but in truth, they are invitations into a sacred initiation.

Have you ever navigated one of these transitions and felt lost, apathetic, or as if life lacked meaning? I know how that feels. Without the knowledge of sacredness and initiation, these transitions can feel mundane, chaotic,  and lacking in nourishment. But with the right blend of sacred practices, even the most challenging experiences can become meaningful and transformative. When we cross life’s thresholds as a sacred initiation, these very same challenges transform into profound opportunities for growth and empowerment. 

I know this journey intimately. I grew up with a professional athlete as a father. One of the greats in his field of work. I grew up surrounded by greatness, which inspired me to strive for greatness as well. However, when I moved to L.A. out of high school to pursue my dreams as a professional dancer, I was met with a different fate. I believed I could follow in my father’s footsteps and could outwork and out-manifest everyone to achieve my dreams. Instead, I found myself to be just another pretty girl in a big city with big dreams and not much to show for it, a sad statistic. Feeling lost and empty despite my privileges, I spent months numbing myself, isolating, and sitting alone at the Hollywood Overlook, seeing a sea of people yet feeling the depths of loneliness. There was no sacredness in this moment of despair– yet. It began subtly… a chance coincidence, a soul-stirring book, a conversation at just the right time.

Each glimmer whispered, 'There is more... '

Through these glimmers, I discovered the power of sacred initiation. I realized that every catalyst could either break us or serve as the platform for our growth and becoming. 

The realization that my dream, which I had since I was six years old, wasn’t coming true became the catalyst for a new dream: starting my business. But as I’m sure you all know, there is not just one catalyst. There are many. I moved from L.A. to Orange County with a new dream to open my first brick-and-mortar location.

Months after its opening, I was forced to close. Once again, everything I thought was aligning crumbled in front of me, and I had to rebuild again. Not long after, I opened another location. Eight days after opening, I woke up to an eviction email. In that moment, every ounce of hope seemed to dissolve into thin air. That could have crushed me, but instead, I persevered. I rebirthed and sacredly initiated myself once more. Now, I stand in Merkababe Designs, Laguna Beach—the third iteration of what was once a broken dream and is now my life’s work.

The difference between a transition without sacred meaning and one with it is profound. Without sacredness, these transitions can feel like a void, confusing, empty, and disconnected. They can take your life by storm, and feel like they last forever. However, when approached as a sacred initiation, these very same challenges become powerful catalysts for your greatest becoming. The pain and uncertainty are alchemized into purposeful, sacred growth, turning your most challenging moments into the most impactful and powerful experiences of your life.

Now, I guide others through these transformative experiences. I’ve walked this path, and Spirit has called me to help you discover the sacred in your journey.

The choice is yours: to let this catalyst moment shape you, or shatter you. To step timidly into the unknown, or to rise sacredly into the life that’s been waiting for you.